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| Search Engine Optimization |
| Articles |
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| WEDNESDAY, DECEMBER 15, 2009 |
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| Why Google AdWords work! |
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Google Adwords help you reach new target audiences
Your web site may already be appearing in Google's organic search results, and even if you have good organic rating, AdWords can help target new audiences on Google's advertising network.
AdWords gives you greater control
One of the advantages of AdWords is the fact that you can edit your ads and adjust your budget until you get the results you want. You can also display a variety of ad formats and even target your ads to specific languages and geographic locations.
Measurable Value
There's no minimum spending requirement or time commitment. And with the cost-per-click option, you're only charged if people click your ads. This means every rand of your budget goes toward bringing new prospects to you.
AdWords is a wonderful addition to SEO and can be used until you attain your desired organic results, or can be used as a cost-effective advertising tool.
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| BY MARISKA PELSER |
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